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Building the right foundation

Wander Beauty wanted to increase brand awareness and encourage people to make a purchase online

To increase brand awareness and drive digital sales, the multitasking makeup essentials brand tested video ads against photo ads, which increased sales by 4.4X.

We are still in the early phase, learning as we go. But when we see our Facebook ads doing well, we see an uptick across our business. We plan to increase our content as we learn and the business grows.
— Alex Kriss, COO, Wander Beauty

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