Facebook Advertising Just Got More Expensive, Twitter Reacts to Bad 1st Quarter, Bergdorfs Social Media Manager Uses SXSW to Become A Model and 6 Platforms Most-Used by Teenagers.
What You Missed On the Internet from MasonInteractive.com: Facebook "Gravy Train" Over for Big Brands. Ogilvy released a study that shows the decline by 50% in organic reach (non sponsored or promoted) brand posts particularly in brand pages with over 500,000 fans. [Mashable]
Twitter Video Ads: coming to a (now slow-loading) smartphone near you... Twitter taps former YouTube exec to help integrate and monetize video content for the social platform that is responding to first quarter loses. [TheVerge]
Bergdorf Goodman's Social Media Manager created a "scavenger hunt" at SXSW, supposedly to promote their new contemporary collection. In order to enter, you have to spot the Social Media Manager (modeling pieces from its new contemporary collection), take a photo of her and post it to instagram. If you win, you get a highly-coveted Monsur Gavriel bucket bag. [LuxuryDaily]
The surprising 6 most used social platforms by teenagers is not what you thought... [SocialTimes]