Beauty and Cosmetic Digital Marketing

In this digital-first age, consumers are increasingly motivated to shop for clothes and beauty accessories online. Cosmetics and beauty products are some of leaders in the ecommerce industry blazing a new path forward for start ups in this omni channel world . With a strong digital marketing and social media strategy – including creative collaborations with influencers – consumers are just as likely to shop for beauty products online and conversely, digital media can be used to attract them to stores.

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As an agency, we spend more on Steelhouse - or Criteo, or Xaxis, Instagram, or any other digital platform - than any one client. We know the right fit for each brand.

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Process Oriented

Our guaranteed confidence comes from this: our process. Mason's proprietary 7-days-a-week process is its own strategy, and everyone here lives and breathes it.

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Integration experience

With dozens of Magento, Shopify and WordPress e-commerce builds under our belts, we are 100% confident that your integration will be painless and easy.

Fashion Case Studies:


Our client Wander Beauty increased brand awareness by testing video ads against photo ads, and increased sales by 4.4X.  The whole study - worth your time!  I promise! - is at Facebook's blog.


The tote bag retailer TRUFFLE ran a multi-part campaign to reach new audiences and increase sales, resulting in 2.5X return on ad spend during the last quarter of the year… If you want results like that, let us audit your account for free.  

We look at Mason as an extension of the team, and an integral part of our success.
— Vadim Grinberg, Dagne Dover