Media Buying & Management

Here at Mason Interactive we use a holistic approach to marketing, strategy and results. Many times the strategy includes strategic media placements across several online websites and networks. Our work and placement is based upon real time open networks and the ability to negotiate any campaign on a Cost Per Lead, Cost Per Thousand Impressions, or Cost Per Action basis. All campaigns are reviewed by our board to ensure the proper expectations are met before plan execution and campaign launch.

Our media buying team will provide the following services included in our fee and campaign
  • Research of all appropriate media vendors
  • Requests of media vendor proposals
  • Evaluation of all components
  • Negotiation of media rates
  • Finalization of the buy
  • Confirmation of scheduling
  • Post-buy reports
  • Value-added media services